Who Is Kevin Kaarl? Everything About the 25-Year-Old Mexican Folk Singer Taking Over Latin Music

Kevin Kaarl has become one of the most beloved voices in contemporary Latin folk music. The 25-year-old Mexican singer-songwriter has captured hearts across the world with his introspective lyrics, soothing melodies, and authentic storytelling.

Here’s everything you need to know about the artist Billboard recognized as one of the most impactful Latin artists of 2023.

Who Is Kevin Kaarl?

Kevin Eduardo Hernández Carlos, known artistically as Kevin Kaarl, is a 25-year-old Mexican folk singer and composer. He was born on May 15, 2000, in Meoqui, Chihuahua, Mexico, making him a Taurus.

Kevin is best known for his 2019 debut album Hasta el Fin del Mundo, which spawned the singles “Si Supieras” and “Vámonos a Marte.” He has amassed more than 2.4 million followers on his personal Instagram account and has become a major force in Latin folk and indie music.

His musical style blends folk, indie, and alternative genres with influences from Norteño, classical music, and rock. He sings primarily in Spanish but has also released songs in English, including “Next to You,” “Good Times,” and “Selfish Pretty Girl.”

Where Is Kevin Kaarl From?

Kevin Kaarl was born and raised in Meoqui, Chihuahua, Mexico. This small town in northern Mexico shaped his musical identity and remains an important part of his artistic persona. He even named one of his merchandise items “Meoqui Cap” as a tribute to his hometown.

His ancestry is traced back to Chihuahua, Mexico, and his ethnicity is Hispanic (Latino). He is a practicing Christian and maintains strong ties to his Mexican roots despite performing internationally.

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What Is Kevin Kaarl’s Family Background?

Kevin Kaarl has a twin brother named Bryan Kaarl (also known as Bryan Hernández), who plays a crucial role in his musical project. Bryan does backup vocals and plays trumpet for Kevin’s songs during live performances and recordings. The twin brothers have been making music together since childhood.

Kevin expressed a strong interest in music from an early age, participating in different school musical bands. In an interview with Ricardo O’Farrill, Kevin mentioned that he was in Norteño music groups during his childhood and adolescence with his twin brother Bryan, learning to play different instruments including guitar and trumpet.

At age 7, Kevin joined a youth band in Meoqui, Chihuahua. In elementary school, he joined the school choir, and years later he joined another band in his hometown. His family has been supportive of his musical journey from the beginning.

Who Is Kevin Kaarl’s Girlfriend?

Since 2020, Kevin Kaarl has been in a relationship with lawyer Ashley Loya. Ashley also acts in different music videos for Kevin’s songs, including “San Lucas” and “Te Quiero Tanto.”

Ashley Loya is on Instagram under the username @ashleyeloya with approximately 100,000 followers. Their relationship has been public and appears frequently in Kevin’s creative work, with Ashley serving as both muse and collaborator in his visual projects.

How Did Kevin Kaarl Become Famous?

Kevin Kaarl released his first single “Amor Viejo” on September 18, 2018, when he was 18 years old. The song began to capture the public’s attention, garnering more than 7 million views on YouTube (now over 19 million).

That December, he rose to fame with the release of his single “Vámonos a Marte” (“Let’s Go to Mars”), which reached more than 23 million views on YouTube and 104 million streams on Spotify. The song achieved success thanks to social media virality and became an anthem for young Latin Americans.

As Kevin grew up, he focused more on guitar and started writing songs out of boredom in his room as a hobby. He decided to upload them to his YouTube channel and unexpectedly began to gain many views, which made him focus more on this independent musical project.

On February 28, 2019, Kevin released his debut album Hasta el Fin del Mundo. It included singles such as “Si Supieras,” “Vámonos a Marte,” and “Colapso,” which surpassed 100 million views on digital platforms combined.

Later in 2019, on November 7, he released an EP titled San Lucas, from which his best-known singles are “San Lucas” (which has over 90 million streams on Spotify) and “Abrazado a Ti.” The song “San Lucas” reached number one on the YouTube Top 100 Songs charts in Mexico, and “Vámonos a Marte” reached number one on the Top 40 Charts in Chile.

Kevin released music independently through Spotify and the iHeartRadio app, building his audience organically through social media. In 2023, Billboard magazine recognized him as one of the 23 Latin artists who had the most impact on music that year.

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What Are Kevin Kaarl’s Studio Albums?

Kevin Kaarl has released three studio albums:

Hasta el Fin del Mundo (2019): His debut album featuring hits like “Vámonos a Marte,” “Si Supieras,” and “Colapso.”

París, Texas (2022): Released on August 25, 2022, this album was inspired by the film Paris, Texas. The album consists of 13 songs including singles like “Como Me Encanta,” “Te Quiero Tanto,” “Siente Más,” “Llora Más,” and “Nunca Te Supe Cuidar.” Most songs were written and produced by Kaarl, with collaborations from Spanish singer El Guincho on “Cuéntame una Historia de Rencor” and American producer Chris Coady on several tracks.

Ultra Sodade (2025): His third and most recent studio album, which has spawned the “Ultra Sodade Tour.”

He has also released one EP: San Lucas (2019), which became one of his most successful projects.

What Health Struggles Has Kevin Kaarl Faced?

In an interview for Roberto Martínez’s podcast Creativo, Kevin mentioned that during the COVID-19 pandemic he suffered from anxiety and depression, which led him to feel disoriented, lose his personality, and decide to shave his head.

His manager took the initiative to take him to therapy with a psychologist to try to resolve the problems Kevin was going through. In the interview, he also commented that he felt harassed because of the fame he was obtaining due to his multiple musical successes.

This period of mental health struggles influenced his music and led him to be more open about mental health issues with his audience. His vulnerability has helped many young fans feel less alone in their own struggles.

What Social Causes Does Kevin Kaarl Support?

In 2020, Kevin released the single “Es Que Yo Te Quiero a Ti” during the COVID-19 pandemic. In the music video for this single, Kevin promoted the non-profit organization Justicia para Nuestras Hijas (“Justice for Our Daughters”) and portrayed the pain suffered by families of victims of femicide in Mexico.

The song and video were released on November 27, 2020, as a show of support for women victims of feminicide, demonstrating Kevin’s commitment to using his platform for social justice causes.

How Tall Is Kevin Kaarl?

Kevin Kaarl stands 5 feet 8.9 inches tall, which is approximately 175 centimeters. He weighs about 74 kilograms, or approximately 163 pounds.

He has black hair, dark brown eyes, and light skin color. His appearance reflects his Mexican heritage and has become part of his recognizable image.

How Old Is Kevin Kaarl?

Kevin Kaarl is 25 years old. He was born on May 15, 2000, in Meoqui, Chihuahua, Mexico. He started his music career in 2018 at age 18 and has achieved remarkable success in just seven years.

What Was Kevin Kaarl’s Education?

Kevin was studying communication due to his interest in photography, cinema, and journalism before dedicating himself completely to music. In 2014, he stopped playing guitar and singing to start a photography and film project, showing his diverse creative interests.

However, the success of his music career led him to leave his communication studies and focus entirely on his musical project. His background in visual arts and communication has influenced how he approaches music videos and visual presentation of his work.

What Tours Has Kevin Kaarl Done?

Kevin has completed several major tours:

San Lucas Tour (2019): His first tour following the success of his San Lucas EP.

París, Texas Tour (2022): His first international tour where he performed in American cities such as Los Angeles, Las Vegas, Houston, New York City, and Chicago; in Europe in countries such as Spain and Germany; as well as throughout Latin America and Mexico.

Ultra Sodade Tour (2025): His current tour supporting his third studio album.

Kevin has gained international popularity by performing outside of Mexico, in countries including the United States, and in Europe (Spain and Germany), as well as in South American countries like Argentina, Paraguay, Chile, Colombia, Peru, and Ecuador. He has also played at major music festivals such as Vive Latino, Pal Norte, and Primavera Sound.

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Who Has Kevin Kaarl Collaborated With?

Kevin has collaborated with several notable artists:

• León Bridges: The American soul singer collaborated with Kevin, bringing together Latin folk and American soul music.
• León Marinero (Un León Marinero): Collaborated on the song “Por Ti Me Quedo en San Luis” in 2021.
• Daniel Quién: Kevin performed with Daniel in November 2021 and worked on his album Aroma a Nostalgia on the song “Dime Que Siempre Vamos a Estar Juntos.”
• Pablo Díaz-Reixa (El Guincho): The Spanish singer collaborated on “Cuéntame una Historia de Rencor” from the París, Texas album.
• Sebastián Romero: Collaborated on “Más y Más.”

These collaborations showcase Kevin’s versatility and his ability to work across different Latin music genres and styles.

How Much Money Does Kevin Kaarl Make?

Kevin makes his money through multiple revenue streams:

Music Sales: Physical and digital album sales, including vinyl and CDs
Streaming Revenue: Ad revenue from Spotify (7.6 million monthly listeners), YouTube Music (14.2 million monthly audience), and other platforms
YouTube: His channel has over 2.4 billion views (2,489,405,218 views) across 44 videos with 4.04 million subscribers
Tours and Concerts: Ticket sales from his international tours
Merchandise: His online store at kevinkaarl.com sells clothing and merchandise with prices including:

• Meoqui Cap: $500 MXN (approximately $25 USD)
• Kaarl Workshop Shirt: $600 MXN (approximately $30 USD)
• White/Red Ultra Sodade T-Shirt: $700 MXN (approximately $35 USD)
• Kaarl Workshop Sweatshirt: $1,600 MXN (approximately $80 USD)
• Ultra Sodade 12″ Vinyl (Limited Edition): $1,200 MXN (approximately $60 USD)

What Is Kevin Kaarl’s Net Worth?

Kevin Kaarl’s net worth is estimated to be $4.4 million, earned mainly from YouTube ad revenue share and royalties, shows, and streams of his songs and albums. This impressive wealth has been accumulated by age 25, just seven years after launching his music career in 2018.

His net worth reflects his massive streaming success, sold-out international tours, and strong merchandise sales. With billions of streams across platforms and a dedicated global fanbase, Kevin has built substantial wealth while remaining independent for much of his career.

What Are Kevin Kaarl’s Social Media Stats?

Kevin has built an impressive presence across multiple platforms:

• YouTube: @kevinkaarloficial with 4.04 million subscribers, 44 videos, and 2,489,405,218 views (over 2.4 billion views). He joined September 7, 2013.
• YouTube Music: 14.2 million monthly audience
• Spotify: 7.6 million monthly listeners
• Instagram: @kevinkaarl with 2.4 million followers
• TikTok: @kevinkaarloficial with 2 million followers and 11 million likes
• Facebook: Kevin Kaarl with 1.8 million followers

His combined following across all platforms exceeds 20 million, making him one of the most followed Latin folk artists of his generation. His YouTube channel’s 2.4 billion views demonstrate the sustained global interest in his music.

What Are Kevin Kaarl’s Most Popular Songs?

Kevin’s most popular songs include:

• “San Lucas” (over 90 million Spotify streams)
• “Vámonos a Marte” (104 million Spotify streams, 23+ million YouTube views)
• “Colapso”
• “Es Que Yo Te Quiero a Ti”
• “Si Supieras”
• “Toda Esta Ciudad”
• “Amor Viejo” (19+ million YouTube views)
• “Abrazado a Ti”
• “Mujer Distante”
• “Tu Si Eres Real”
• “Como Me Encanta”
• “Te Quiero Tanto”
• “Siente Más”
• “Nunca Te Supe Cuidar”

Several of these songs have entered the Top 10 charts in different countries, demonstrating his widespread international appeal.

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Kevin Kaarl Biography Summary

Kevin Kaarl, whose real name is Kevin Eduardo Hernández Carlos, is a 25-year-old Mexican folk singer-songwriter born on May 15, 2000, in Meoqui, Chihuahua, Mexico. He stands 5 feet 8.9 inches tall, weighs 163 pounds, and has black hair and dark brown eyes.

He is of Hispanic (Latino) ethnicity and practices Christianity. Kevin has a twin brother named Bryan who provides backup vocals and plays trumpet in his performances.

He has been dating lawyer Ashley Loya since 2020, and she appears in several of his music videos. Kevin started his music career in 2018 with “Amor Viejo” and rose to fame in December 2018 with “Vámonos a Marte,” which achieved 104 million Spotify streams.

He was studying communication with interests in photography and cinema before dedicating himself fully to music. During the COVID-19 pandemic, Kevin struggled with anxiety and depression, leading him to seek therapy and shave his head. He has released three studio albums: Hasta el Fin del Mundo (2019), París, Texas (2022), and Ultra Sodade (2025), plus one EP, San Lucas (2019).

His song “San Lucas” has over 90 million Spotify streams and reached number one on YouTube’s Top 100 Songs in Mexico. Kevin has 4.04 million YouTube subscribers with over 2.4 billion views, 7.6 million Spotify monthly listeners, 14.2 million YouTube Music monthly audience, 2.4 million Instagram followers, and 2 million TikTok followers.

He has toured internationally across the United States, Europe (Spain and Germany), and South America (Argentina, Paraguay, Chile, Colombia, Peru, Ecuador), and performed at major festivals like Vive Latino, Pal Norte, and Primavera Sound.

He collaborated with artists including León Bridges, Daniel Quién, and El Guincho. In 2023, Billboard recognized him as one of the 23 most impactful Latin artists. His net worth is estimated at $4.4 million, earned through streaming, tours, and merchandise sales through his store kevinkaarl.com.

Kevin released “Es Que Yo Te Quiero a Ti” in 2020 to support victims of femicide in Mexico, partnering with the organization Justicia para Nuestras Hijas.