Tiktok Stars
Heather Bowling Bio: family, boyfriend, ethnicity, net worth

Yes, Heather Bowling is Gen Z. She was born on February 11, 2004, making her 21 years old. She was dating Elis Watts, a TikToker and footballer, but they broke up in the summer of 2024 after a messy argument. She posted her new boyfriend, Tays, on Instagram on February 9, 2025.
She’s also the CEO of a beauty brand, By Boss Babes, and starred in Footasylum’s Locked In in October 2024. Got it? Well, then, let’s get into everything else we found out about her.
Quick Info
- Full Name: Heather Bowling
- Birthday: February 11, 2004
- Age: 21 years old
- Birthplace: Manchester, England, United Kingdom
- Current Home: London, England, United Kingdom
- Zodiac Sign: Aquarius
- Nationality: British
- Ethnicity: White (English)
- Net Worth: About $200,000
Who Is Heather Bowling?
Heather Bowling is a British TikTok star, Instagram influencer, and entrepreneur known for her lip-sync videos, lifestyle vlogs, and relatable point-of-view (POV) content.
Her TikTok account (@bowling42069) has 987,000 followers and 77.5 million likes, while her Instagram (@heatherbowling_) has 450,000 followers.
She’s the founder and CEO of By Boss Babes, a beauty brand, and has appeared on podcasts like Saving Grace and Ami Charlize’s Private Story.
Early Life
Heather Bowling was born on February 11, 2004, in Manchester, England, to her parents, Mr. and Mrs. Bowling, and raised in a traditional Christian family. She’s currently 21 years old.
She has an older sister living in Dubai and a younger sister studying in Liverpool, both of whom have appeared in her TikTok videos. Her mom has also been featured in her content, showing their tight bond.
Growing up in Manchester, Heather was creative and outspoken, traits that fueled her social media career. She started making TikTok videos back in 2020, quickly gaining fans for her humor and bold feminist messages, like her viral “proud OBNOXIOUS feminist” video.
Her English roots and relatable personality have made her a Gen Z favorite and sure, she’s achieved quite a lot for her age.
Education
Heather attended local schools in Manchester for her elementary and high school education. She later enrolled at the University of Manchester, earning a Bachelor of Science degree.
After graduating, she focused full-time on content creation and her beauty brand, choosing her career over further studies.
Career Timeline
Heather Bowling began her TikTok career in 2020, posting lip-sync and lifestyle videos under @bowling42069, with early content like her feminist POV video gaining over 1 million views.
By 2023, she partnered with White Fox Boutique for paid promotions and became a brand ambassador, boosting her influencer status.
She launched By Boss Babes, becoming CEO of its Lash CEO product, and hosted a Freshers Tour across the UK to promote it.
In 2024, she appeared on Footasylum’s Locked In season five, starting October 30, alongside TikToker Jack Joseph and YouTuber Adeola Patronne, competing for £10,000.
She’s also been a guest on popular podcasts, including Saving Grace with GK Barry and Ami Charlize’s Private Story, where she discussed her breakup.
Her career continues to grow, with representation by Insanity HQ.
Social Media Presence
Heather’s TikTok (@bowling42069) has 987,000 followers and 77.5 million likes, featuring lip-syncs, vlogs, and feminist content, like her July 2023 video set to Billie Eilish’s “What Was I Made For?”
Her Instagram (@heatherbowling_) has 450,000 followers, where she shares lifestyle photos, brand promos, and family moments.
She doesn’t have a public YouTube channel but uses TikTok and Instagram to engage fans, often posting about her business and personal life.
Relationships
Heather Bowling dated Elis Watts, a TikToker and Aldershot Town footballer, for a few years, starting after they met through TikTok.
Their relationship was public, with shared videos like one in June 2024 where Elis danced the Griddy. They broke up in the summer of 2024, which Heather discussed on Ami Charlize’s Private Story podcast on July 17, 2024.
She said a social media comment claiming a friend “got with Elis” sparked a fight, and despite going on a Crete vacation together, they split on the third night.
A July 17, 2024 TikTok video titled “Hev Spills the Tea on Her Recent Break-up | Ellis Watts Affair Exposed” suggested Elis cheated, fueling rumors, though he didn’t respond to allegations.
Fans on X and Tattle Life criticized Heather for comments about another girl, Maisey, linked to Elis, saying it clashed with her feminist brand.
She was single for a while following her break up with her now ex-boyfriend, Elis Watts. However, she posted her new boyfriend, Tays (@taysmcr) on February 9, 2025, and the most recent post about her new boyfriend was posted on Instagram in April. So, yeah, she and her new boyfriend, Tays, are still together.
Physical Appearance
- Height: 5 feet 4 inches (162 cm)
- Weight: About 123 pounds (56 kg)
- Body Type: Athletic, toned
- Skin Tone: White
- Hair Color: Dark brown
- Eye Color: Dark brown
Net Worth
In 2025, Heather Bowling’s net worth is estimated at $200,000. She earns from TikTok and Instagram sponsorships (around $3,000–$5,000 per post with her engagement rate), her By Boss Babes brand, and podcast appearances.
Her role in Footasylum’s Locked In and brand deals like White Fox Boutique add to her income, with potential for growth.
Fun Facts
- Heather’s feminist TikTok video has over 1 million views.
- She’s the CEO of By Boss Babes, focusing on women’s empowerment.
- Her mom and sisters often appear in her videos.
- She starred in Footasylum’s Locked In season five in 2024.
- Heather studied at the University of Manchester.
- She collaborated with White Fox Boutique in 2023.
- Fans on X debated her breakup drama in May 2025.
FAQ
Is Heather Bowling single?
Yes, Heather is single after breaking up with Elis Watts in summer 2024.
Did Heather Bowling and Elis Watts break up?
Yes, they broke up in summer 2024 after an argument sparked by a social media comment, as discussed on Ami Charlize’s Private Story podcast.
How did Heather get famous?
She gained fame on TikTok with lip-syncs, vlogs, and feminist POV videos, starting in 2020.
Where is she from?
She’s from Manchester, England, and now lives in London.
What is her net worth?
Her net worth is about $200,000 in 2025.
What does Heather do?
She’s a TikTok star, Instagram influencer, and CEO of By Boss Babes, creating lip-syncs, vlogs, and feminist content.