YouTube Stars
Alyssa Eckstein bio: age, family, ethnicity, height, boyfriend, net worth
Alyssa Eckstein, an American YouTuber, is from Minnesota, has a net worth of $2.8m, has broken up with her boyfriend: catch up with her full biography.
Who is Alyssa Eckstein?
Alyssa Eckstein, also known online as Yellow Dress Girl (formerly Pink Shirt Girl and Alyssa’s Ways), is an American Gen Z creator from Princeton, Minnesota. She debuted her career in 2015 with her YouTube channel and rose to fame as part of Pink Shirt Couple alongside her now ex-boyfriend Cayden Christianson.
Since their split in 2024, she has rebranded and built her solo career into one of the most successful creator brands on YouTube. She did change the “Pink Shirt Couple” YouTube channel she shared with her ex-boyfriend to “Pink Shirt Girl,” and rebranded fully as Pink Shirt Girl.
Got it? Well, now, we tell you everything else we found out about her, but before we get into all of that, take a quick look at her profile summary:
Profile Summary
- Real Name: Alyssa Eckstein
- Date of Birth: June 16, 2001
- Age: 24 years old
- Zodiac Sign: Gemini
- Place of Birth: Princeton, Minnesota, United States
- Nationality: American
- Management: Independent/Self-managed
Family Life
Alyssa was born in Princeton, Minnesota, and grew up in a Christian household. She earned her high school diploma from Monticello Senior High School, where she was active in sports like swimming.
After high school, she enrolled at South Dakota State University, studying Mathematics and Entrepreneurial Studies. She also broadened her education abroad at Università degli Studi della Tuscia in Italy between 2023 and 2024, where she studied Italian language, cuisine, and history while living in the medieval town of Viterbo.
Her surname “Eckstein” traces back to German descent, adding European heritage to her background.
Boyfriend
Alyssa Eckstein was famously in a relationship with Cayden Christianson. The two started dating in 2020 and created the Pink Shirt Couple brand, wearing pink shirts daily in their videos.
On February 3, 2024, they announced their breakup in a YouTube video titled We Broke Up, which quickly went viral. Alyssa explained that Cayden’s car accident led to a loss of interest in social media and also hinted at financial misuse.
Following the split, Alyssa continued as Pink Shirt Girl while Cayden rebranded himself as Pink Shirt Single. Since the breakup, Alyssa has not been in any confirmed relationship and is believed to be single.
Height and Weight
- Height: 5 feet 4 inches tall (163 cm)
- Weight: 57 kg (125 lbs)
- Eye Color: Blue
- Hair Color: Brown
- Skin Color: White
- Ethnicity: White/European descent
- Religion: Christian
Career Timeline & Net Worth
Alyssa launched her YouTube channel on July 29, 2015, at age 14, and uploaded her first video, How To Dutch Braid, three days later. She gained massive recognition in 2020 with Cayden as Pink Shirt Couple, where their comedy, prank, and trend-driven content attracted millions of fans.
In February 2024, after their breakup, Alyssa rebranded the joint YouTube channel into Pink Shirt Girl. Leveraging YouTube Shorts, she grew her channel into one of the largest creator-led accounts, surpassing 27 million subscribers.
On TikTok, she reinvented her brand multiple times, including alyssasways and later Yellow Dress Girl, where she gained millions of followers with her comedy, dares, and dance content.
Alyssa Eckstein’s net worth is estimated to be $2.8 million, earned from YouTube revenue, TikTok brand deals, and long-term digital influence.
Follower Count:
- YouTube: @pinkshirtgirl, with 27.6 million subscribers & 15 billion all-time views
- TikTok: @pinkshirtgirlll, with 5.8 million followers & 126.1 million all-time content likes
- Instagram: @pinkshirtgirll, with 933k followers
- Snapchat: @pinkshirtgirl, with 1.5 million subscribers
FAQ
How old is Alyssa Eckstein?
She is 24 years old, born on June 16, 2001.
What is Alyssa Eckstein’s real name?
Her real name is Alyssa Eckstein.
Why did Alyssa and Cayden break up?
They split in February 2024, citing Cayden’s car accident, his reduced interest in social media, and financial issues.
What is Alyssa Eckstein’s net worth?
Her estimated net worth is $2.8 million.
What is Alyssa Eckstein’s most popular platform?
YouTube is her biggest platform, with 27.6 million subscribers and over 15 billion all-time views.
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